«Don’t know sh*t about the guy, but i have a feeling that he’s good»
-David Droga
Hi!
It’s Daniil
Smirnov
Award-winning, high-perfoming,
good-looking and humble
senior creative
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Experience
Freelance Senior Copywriter/Creative Director
Сlients: Kaspersky Antivirus, Indrive, Yango, Samolet (2nd biggest developer in Europe) and others
[ 2022 – now ]
Freelance Senior Copywriter/Creative Director
Сlients: Kaspersky Antivirus, Indrive, Yango, Samolet (2nd biggest developer in Europe) and others
[ 2022 – now ]
Freelance Senior Copywriter/Creative Director
[ 2022 – now ]
Сlients: Kaspersky Antivirus, Indrive, Yango, Samolet (2nd biggest developer in Europe) and others
Lecturer and Curator, MADS courses
World’s best creative school, Young Glory ranking
[ 2024 – now ]
Lecturer and Curator, MADS courses
World’s best creative school, Young Glory ranking
[ 2024 – now ]
Lecturer and Curator, MADS courses
[ 2024 – now ]
World’s best creative school, Young Glory ranking
Senior Copywriter, BBDO Group
Сlients: Peugeot-Citroen, Movenpick, MTS (biggest Russian telecom & ecosystem), Ozon (biggest Russian marketplace), Infiniti, New Busines
[ 2019 – 2022 ]
Senior Copywriter, BBDO Group
Сlients: Peugeot-Citroen, Movenpick, MTS (biggest Russian telecom & ecosystem), Ozon (biggest Russian marketplace), Infiniti, New Busines
[ 2019 – 2022 ]
Senior Copywriter, BBDO Group
[ 2019 – 2022 ]
Сlients: Peugeot-Citroen, Movenpick, MTS (biggest Russian telecom & ecosystem), Ozon (biggest Russian marketplace), Infiniti, New Busines
Copywriter, Mccann & MullenLowe (IPG Group)
Сlients: MasterCard, Spotify, Raiffaisenbank, Axe, New Business
[ 2017 – 2019 ]
Copywriter, Mccann & MullenLowe (IPG Group)
Сlients: MasterCard, Spotify, Raiffaisenbank, Axe, New Business
[ 2017 – 2019 ]
Copywriter, Mccann & MullenLowe (IPG Group)
[ 2017 – 2019 ]
Сlients: MasterCard, Spotify, Raiffaisenbank, Axe, New Business
Junior Copywriter, Young and Rubicam
Сlients: Red Bull, Colgate-Palmolive, Audi, Philip Morris, New Business
[ 2016 – 2017 ]
Junior Copywriter, Young and Rubicam
Сlients: Red Bull, Colgate-Palmolive, Audi, Philip Morris, New Business
[ 2016 – 2017 ]
Junior Copywriter, Young and Rubicam
[ 2016 – 2017 ]
Сlients: Red Bull, Colgate-Palmolive, Audi, Philip Morris, New Business
Works
Campaigns for MTS
Numerous high-budget campaigns for the biggest local brand
Campaigns for MTS
Numerous high-budget campaigns for the biggest local brand
Campaigns for MTS
Numerous high-budget campaigns for the biggest local brand
Campaign for Peugeot-Citroen
The closest I’ve come to the iconic car ads of the ’90s
Campaign for Peugeot-Citroen
The closest I’ve come to the iconic car ads of the ’90s
Campaign for Peugeot-Citroen
The closest I’ve come to the iconic car ads of the ’90s
International campaign for Movenpick
A pitch win for the local market that went global
International campaign for Movenpick
A pitch win for the local market that went global
International campaign for Movenpick
A pitch win for the local market that went global
Campaign for Raiffeisenbank
A spot about a cashback card that became viral
Campaign for Raiffeisenbank
A spot about a cashback card that became viral
Campaign for Raiffeisenbank
A spot about a cashback card that became viral
Huge TikTok project for «russian Amazon»
Unique new-media campaign
Huge TikTok project for «russian Amazon»
Unique new-media campaign
Huge TikTok project for «russian Amazon»
Unique new-media campaign
«Collection, inspired by law» | Social project
Awarded concept
«Collection, inspired by law» | Social project
Awarded concept
«Collection, inspired by law» | Social project
Awarded concept
Awarded radio spot for MTS
Radio spot with a twist
Awarded radio spot for MTS
Radio spot with a twist
Awarded radio spot for MTS
Radio spot with a twist
«Ads Ballads» | AI project
Pro bono project made with Suno
«Ads Ballads» | AI project
Pro bono project made with Suno
«Ads Ballads» | AI project
Pro bono project made with Suno
Awards
Gold Silver Bronze
[ 2019 ] [ 2021 ]
Gold Silver Bronze
[ 2019 ] [ 2021 ]
Gold Silver Bronze
[ 2019 ] [ 2021 ]
Shortlist
[ 2019 ]
Shortlist
[ 2019 ]
Shortlist
[ 2019 ]
Gold
[ 2019 ]
Gold
[ 2019 ]
Gold
[ 2019 ]
Bronze
[ 2021 ]
Bronze
[ 2021 ]
Bronze
[ 2021 ]
Silver x2 Bronze x2
[ 2021 ]
Silver x2 Bronze x2
[ 2021 ]
Silver x2 Bronze x2
[ 2021 ]
Gold x3 Silver x3 Bronze x2
[ 2020 ] [ 2021 ] [ 2022 ] [ 2025 ]
Gold x3 Silver x3 Bronze x2
[ 2020 ] [ 2021 ] [ 2022 ] [ 2025 ]
Gold x3 Silver x3 Bronze x2
[ 2020 ] [ 2021 ] [ 2022 ] [ 2025 ]
A somewhat flattering custom GPT for pre-interview
A somewhat flattering custom GPT for pre-interview
